It is a common practice for most of the telugu movies to have their audios released in Hyderabad only. Either Shilpakala Vedika or Gachchi Bowli Stadium are the preferable choices to the makers for the conduct any cinema related function. However, the makers of 'Rachcha' movie are going for an innovative approach. As per the reliable sources, it is known that 'Rachcha' movie's audio release function will be held in Kurnool city of Ceded area. Open Air Auditorium is likely to be the venue of the function in the city.
It is a known thing that N.V.Prasad is one of the producers of 'Rachcha' movie, who hails from Ceded area. He is also said to be one of the leading distributors of Ceded area. He is going to distribute the movie 'Rachcha' as well in Ceded area. In connection with all these aspects, he is reportedly planning to release the movie's audio in his own land. The Chief Guest and the other invitees to the function are yet to be confirmed.
Inside sources say that the audio release date of 'Rachcha' has been confirmed on 20th February. The makers are planning to release the movie on 22nd March. As per their analysis, if the movie is released on 22nd, it will get good opening collections due to long weekend, as 22nd is the release day of the movie, 23rd is 'Ugadi' festival while 24th and 25th are weekend days
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